For those who work online, or want to, you may have seen this abbreviation before: PLR. But, what exactly is PLR? It stands for Private Label Rights and once you’ve finished reading this article you’ll discover what PLR is and even a few ways it can be used to help you create a successful business without costing a fortune or taking tons of time.
Private Label Rights (PLR) products give any online business owner the opportunity to make money with very little overhead. And, that’s what we all want – more money coming in than going out. It’s easier when you can get a leg up on the competition right? That is possible if you put PLR content to use in your business.
Let’s start at the beginning. Private Label Rights content is content (articles, reviews, reports, eCourses, etc.) that is written by someone else for you to use as your own. They can be purchased in packs or as a monthly membership and usually revolve around one particular subject. The great thing about PLR is that once you purchase it or get it for free, you have content that is tailor made for bringing traffic to your website business.
What if your website dealt with dog products? You could purchase a pack of articles on different types of dog training. These articles could be used to add new content to your website each week for current visitors and to draw in new ones. You can then use that content to promote products of your own or affiliate programs you’ve signed up for.
The Rights of a PLR Buyer
Know your rights when working with PLR content. Private Label Rights means that you are entitled to rewrite any part of the content as you see fit and then put your name on it. You didn’t write it but you have the right to claim it as your own. Most PLR site owners have a list of the ways you are allowed to use or not use the content you purchase from them, so be sure you check those rules out.
For instance, most owners will allow you to give the content away for free, post it to your site or blog and use it in newsletters or membership sites. However, many will not allow you to publish the content to article directories or resell it to others with the same rights.
The fact that you are allowed to use the content for your website or blog alone makes it extremely valuable. Who has the time to create great content for their website on a regular basis? Internet users are voracious readers of information. If it were you, wouldn’t you want to see something new on your favorite websites each time you visited? So do your visitors.
When you are growing a business, it’s hard to devote time to content writing because you have other business areas to concentrate on. PLR content makes it easier to keep a business going online. Hiring a ghostwriter to write all that content for you can add up too. With PLR, you are able to satisfy your visitors with informative articles consistently making it easier to change them from visitor to buyer. Not to mention it saves you money because PLR content is sold for a lot cheaper than hiring a writer.
If you have heard of PLR content before but don’t quite know what it is, it’s worth its weight in gold for you to find out the numerous ways it can be used to help increase your success. For the online business owner, PLR is a time-saving product that makes money. You can’t afford to miss out on what others have already discovered.
Why should you use PLR Articles?
Well, it cuts down the time it takes you to produce an article. This can lead to you adding more content to your site more often, which can mean higher search engine placement (since the search engines like continuous fresh content). When you produce more content, people start noticing and you and your site can be seen as experts in your field. All of this can ultimately lead to more sales.
Here are my top tips on using PLR articles:
1. You don't have to rewrite PLR articles, but you should to make it more original and to add your own keywords. You'll also want to add any affiliate product links so you can make some money from your articles/blog posts.
2. Before you buy PLR articles, know what you want to do with it. You don't want to buy it and store it for a rainy day because you're going to forget it's there or feel nagged that you haven't used it yet. Go looking for PLR articles with its purpose already in mind. Have a list of your favorite PLR article writers so you can check in with them, or better yet, get on their lists as they will automatically inform you of any new PLR articles they've written.
3. Keep in mind you can make your PLR articles go a long way. A 500-650 word article can be broken up into 2 or 3 smaller articles for your blog or emails.
4. Think about adding to the article. For example, this article you're reading right now... you can expand on all the numbered points by giving further explanations and/or examples. If you do this, you could end up with a short report, or an article that could be cut into 3 articles.
5. Put lots of white space in your article. Your English teacher might not agree, but shorter paragraphs are king with online marketing. You don't necessarily have the reader's attention for very long, so make it easy on their eyes. People want to be informed or entertained in smaller doses, not feel like they're back in school reading a textbook.
6. Always throw out the original title because other people have the same PLR and won't bother to change the title. You want to be original. Besides, you need to put your keywords in the title to bring in the traffic.
7. Don't spend a lot of your time rewriting. If you start with quality PLR articles, it shouldn't be a time-sink to rewrite it. The whole reason you're using PLR articles is because the research has already been done for you and it's quicker than writing an article from scratch.
Using PLR Articles can give you an advantage - less work and time involved than writing your own article. It's also a lot cheaper than hiring a ghostwriter to write your articles or blog posts. The more PLR articles you put to good use, the faster you can grow your Internet business.
Recommended Sites:
(Yes, I make a commission if you buy from these affiliate links)
By : Nicole Dean
One of the best ways to get free advertising is to simply write articles and give them away. It’s a foreign concept to many in online business, but it’s one of the best ways to get traffic, improve your search engine ranking, and sell more products.
Why Should You Write Articles?
Newsletter and website owners are desperate for content. As someone who owns websites and publishes several newsletters, I can vouch for this. I regularly search article directories, looking for quality information that will help my readers. And, every article I use from these resources gets published with the author’s information and a link to their site.
Why Give The Articles Away?
How much would you pay to include your ad in a newsletter or popular website? Anywhere from $5 to $80. Wouldn’t you prefer to have your ad placed for free? It’s easy to see the financial reward. Look at the bottom of this article. Right there, plain as day, you can see a resource box with my website included, so you have proof that this method works.
How do you write an article?
Take another look at the article that you’re reading right now. It’s short. It’s simple. I’m not a Literary Genius. I’m just being me.
Start by picking something you know about, or a problem that you can solve, and start writing. Just do it!
What should you include in the Author Bio?
Your Name
Something interesting about you or your website
Your website link - Don’t forget this one!
Special offer - Mention a freebie or special offer if you have one.
Don’t use this area to *sell*. Just get them to your site.
May you have lots and lots of free advertising!
Author Resource - Nicole Dean is published all over the web, under numerous pen names. She welcomes you to visit EasyArticleMarketing.com to get started using article marketing to boost your business today.
I just found this PLR giveaway that you'll want to check out.
You can grab 12 pieces of personal development PLR for FREE.
And it's some unique stuff:
* Affirmations
* Wallpapers
* Articles
* 10-page PDF report
* PDF Worksheet
You can grab your free PLR 12-pack here: FREE Personal Development PLR
All the best,
P.S. Not sure what to do with all this PLR?
Here are 101 ideas: 101 Ways To Use PLR
Read the amazing true story of how one woman, with no previous business experience, earned $436,797+ in 2002 and now earns MUCH MORE than that ... just by selling other people's stuff online!
In her down-to-earth, sincere and often humorous style, Rosalind Gardner guides you through the entire process of building an affiliate marketing business on the 'Net.
Frequently revised and updated to reflect industry changes, the Super Affiliate Handbook now consists of 236 pages and 124 screenshots that will show you step-by-step how to become a Super Affiliate. You'll learn how to pick the best affiliate programs, negotiate a commission raise and save time, money and effort on everything from affiliate software to web hosting.
To learn exactly how she does it, Click Here.
